Currently working at Meta - Paris. I help brands evolve from idea thinking to ideas that can think — shaping their creative journeys through emerging solutions, AI workflows, and natural language systems.

Previous experience includes Publicis Milan, We Are Social, TBWA, Leo Burnett, and several tech startups.

Projects and researches have been featured in multiple magazines such as TIME, The Verge, TechCrunch, The Next Web, and recognized by international platforms and entities like Viva Technology, Meta Hack Forum, D&AD, Cannes Lions, ADCI, Epica, and Eurobest.